Short answer yes.
Problem is, the majority of people looking to make 
money on twitter are using it so poorly, they come off like they entered a networking event wearing clown shoes, holding a huge neon sign with their business logo on it expecting to close everyone int he room, on the spot, no questions asked.
Do they capture attention when they burst in the room? Absolutely, but just as fast people are scampering away or avoid them like the bird flu. This then begs the question:
If we all know this, then why do the majority of people do this?
For the life of me I really don’t know why and it seems to be getting worse. Tonight I added a few people to my network. Random people that I found through people that I admire follower lists. Of the roughly 100 people I added 83 of them had auto follow messages that instantly had self promoting link bait to the wares and services. Remember the neon sign?
Beyond this I looked into many of their streams and it was evident that people have clearly grasped the fact that this twitter thing is a great way to push messages or drive traffic to their blog, company site, etc. Is there anything wrong with this? Certainly not, but I feel it’s time that someone publish a few points on what works and what doesn’t. A “how to guide” if you will to help each other filter through the noise per se.
Advice Tip #1. To make money on Twitter, you need to NOT want to make money on Twitter.
I know it’s counter intuitive, yet it’s the truth. If you are using Twitter specifically to make money you simply will not. The reason is because authenticity can’t be faked. Although many of us are using the service (whether willing to admit it or not) to drive traffic or simply put the word out there on who we are or who our companies are, authentic relationships and community building are what matters most. The requests for quotes, PR, etc are ancillary benefits to the time you invest. If you’re after instant monetization it will elude you as the majority of your time will be spent aggressively marketing yourself or your service and people will instantly sense this and avoid due to lack of engagement and authenticity.
Advice Tip #2. You Aren’t Fooling Anybody
Recently I was asked by a follower to take time out of my day to help them with some social media tips to help their business. I obliged and we set a date for a time and call. This said date arrived and on time I received a call in my office. I fully expected to engage and provide some advice gratis, that this company or individual could use for their sales teams and for events in their business. No dice.
The call was from said person’s company, however it was an inside sales rep pitching me on behalf of this individual. At this nanosecond the company was doomed in my mind and I had written off the individual that set me up. No authenticity = no success. Worst part about it from a customer satisfaction perspective, was that I actually am sourcing bids right now for the services they were offering.
In Conclusion: If You Ever Get Confused, See Advice Tip #1 & 2. I have many other pieces of advice to add on this, but I’m curious to hear your thoughts on this before I do so.
